Seen and heard at 2023 CPMA Show — Part 2

This year’s Canadian Produce Marketing Association Convention and Trade Show brought industry leaders across the fresh produce supply chain to downtown Toronto on April 26-27 to learn, network and collaborate.
This year’s Canadian Produce Marketing Association Convention and Trade Show brought industry leaders across the fresh produce supply chain to downtown Toronto on April 26-27 to learn, network and collaborate.
(Photo: Kristin Leigh Lore)

TORONTO — Featuring over 600 exhibitors from Canada and beyond, the mood at the 2023 Canadian Produce Marketing Association’s Convention and Trade Show on April 26-27 at the Metro Toronto Convention Centre was optimistic and leaned into the advantages of in-person connection and comradery.

Toronto Metro Convention Center
The Metro Toronto Convention Centre (Photo: Kristin Leigh Lore)
Toronto Metro Convention Center walkway
Toronto Metro Convention Center walkway (Photo: Kristin Leigh Lore)

Out and about on the show floor 

California Strawberry Commission
Shown from left are Katie Manetti and Chris Christian. (Photo: Kristin Leigh Lore)

Strawberry production is picking up in Oxnard, the California Strawberry Commission’s Chris Christian told The Packer.

“Half a million strawberry trays were harvested last week,” Christian continued, adding that some harvest is even starting now in Salinas and Watsonville.  

Earth Best CPMA
Shown from left are Jordan Emerson, Brad Wiseman and Steve Wemyss. (Photo: Kristin Leigh Lore)

The wafting smell of fries and draft beer lured trade show attendees to EarthFresh's booth, where a pop-up food truck served the company’s potatoes as snackable crowd favorite — french fries.

At this year’s CPMA, the vegetable grower-shipper featured an all-in-one microwavable vegetable bag that includes root vegetables, such as carrots, Brussels sprouts and potatoes, along with spices.  

Cosmic crisp
A representative for Cosmic Crisp (Photo: Kristin Leigh Lore)

Related news: Seen and heard at 2023 CPMA Show — Part 1

Sunbelle at CPMA
Sun Belle's Ken Hopps (Photo: Kristin Leigh Lore)

At this year's show, Sun Belle was showcasing three new blackberry varietals for attendees. Grown in Mexico, the proprietary Aketzali, Amelali and Erandu varieties are notably big with a balanced sweet-tangy juice.  

“What makes these different is that flavor is the most important thing. They're sweet, but not too sweet; these blackberries have a tangy-sweet flavor with a crunch,” Ken Hopps, Sun Belle’s director of business development, told The Packer.  

Beyond the standard blueberries, raspberries and raspberries, Sun Belle also featured unique, huskless golden berries at this year’s CPMA trade show.

Available year-round, these golden berries are a novel snacking berry that can be eaten alone or even paired on a charcuterie board, Hopps said.

Crawford Packaging booth. Photo: Kristin Leigh Lore
Shown from left are Abbie Goettling and Stuart Jackson at the Crawford Packaging booth. (Photo: Kristin Leigh Lore)

Not everything exciting on the trade show floor was edible. Crawford Packaging spotlighted its new grow pack, a net tray from Switzerland.

The lightweight packaging features 50% less plastic and can chill produce 30% to 45% faster, said Crawford Packaging’s Stuart Jackson. 

mariachi band
Avocados From Mexico entertained the show floor with a live mariachi band. (Photo: Kristin Leigh Lore)

 

Vineland Growers
Shown from left are Matthew Eckner, Shauna Kinnunen, Steve Roberts, Marina Subic, Jared Dyck and June Denbak. (Photo: Kristin Leigh Lore)

The team at Vineland Growers was excited to hop on the bed of a pickup truck and hand out apples and cider donuts to trade show attendees wistful for a taste of fall harvest.

The grower cooperative will have peaches, nectarines, plums and berries this June and will transition back to apples sourced from Norfolk County, Ontario, in the fall and winter, said June Denbak of Vineland Growers.

Tags

 

Latest News

Seen and heard at CPMA 2024 — Part 1
Seen and heard at CPMA 2024 — Part 1

Flavor and innovation were inextricably linked at this year’s Canadian Produce Marketing Association Conference and Trade Show in Vancouver, British Columbia, April 23-25.

Health benefits at the heart of table grape campaign
Health benefits at the heart of table grape campaign

The California Table Grape Commission will focus on health benefits as it launches its 2024-25 global marketing campaign targeting the U.S. and 21 export markets.

Value of U.S. mango imports rises 32% since 2019
Value of U.S. mango imports rises 32% since 2019

USDA trade statistics show that Mexico was the largest supplier of mangoes in 2023, accounting for 63% of the value of U.S. mango imports in 2023.

H-E-B finalizes 500-acre deal for distribution campus
H-E-B finalizes 500-acre deal for distribution campus

The Houston-area complex will be developed in multiple phases, with construction set to begin in late 2024, says the grocer.

Circana thought leaders to present new research at upcoming events
Circana thought leaders to present new research at upcoming events

Circana representatives will be speaking on driving fresh produce consumption at The Retail Conference, as well as webinars planned for May.

Continental Fresh spotlights Water For All program
Continental Fresh spotlights Water For All program

Continental Fresh LLC, a grower, shipper and importer of fresh fruits and vegetables from Latin America is celebrating its Water For All program.