Who will be The Packer’s 2021 Produce Marketer of the Year?

Do you know someone who has done significant work to further the fresh produce industry’s marketing efforts? Then nominate them for The Packer’s 2021 Produce Marketer of the Year award!

The Packer's 2021 Produce Marketer of the Year award
The Packer’s 2021 Produce Marketer of the Year award
(Graphic by Amelia Freidline)

Do you know someone who has done significant work to further the fresh produce industry’s marketing efforts? Then nominate them for The Packer’s 2021 Produce Marketer of the Year award!

The Produce Marketer of the Year and Marketer for All Seasons awards, which date back to 1972, represent leaders from various segments of the industry whose work has furthered the fresh produce sector’s interests in marketing fruits and vegetables.

The award is presented in conjunction with the Produce Marketing Association’s Fresh Summit, which this year is scheduled to take place Oct. 28-30 in New Orleans.

Nominations for the award are due Oct. 1 and should be submitted here. E-mail The Packer’s editor Tom Karst at tkarst@thepacker.com with any questions.

Recent winners include:

  • 2020: Alvaro Luque, president and CEO of Avocados From Mexico, for his strategic vision and forward-thinking approach to marketing avocados.
  • 2019: Don Christopher, founder of Gilroy, Calif.-based Christopher Ranch, Produce Marketer for All Seasons, for his commitment to the garlic industry and the way he has given back to his community.
  • 2018: Lynda Resnick, vice-chair and co-owner of The Wonderful Co., and Stewart Resnick, chairman and president, for innovative brand marketing and commitment to inspiring healthier choices.
  • 2017: John Shuman, president and owner of Shuman Produce, for his work in sweet onions and cause marketing.
  • 2016: Steve Church, CEO of Church Brothers Farm, and Tom Church, chairman, Produce Marketers for All Seasons, for their innovation in fresh produce marketing for retail and foodservice.
  • 2015: Roger Pepperl, marketing director for Stemilt Growers LLC, for his ability to create programs that connect with consumers with products through compelling stories.
The Packer logo (567x120)
Related Stories
Hair will support national accounts to help drive continued growth for the brand and its expanding portfolio of guacamole, salsa, queso, bean dips and other refrigerated dip solutions.
The company says the promotion of Lawrence Mallia to vice president of AI strategy and product solutions and addition of Manjusha Sunkavalli as a data scientist comes as its moves its AI-driven solutions from vision to measurable results.
By shifting from late-day, expiration-driven discounts to proactive, morning markdowns fueled by real-time sell-through data, U.S. grocery retailers can transform avoidable produce shrink into a powerful lever for both financial discipline and environmental sustainability.
Read Next
Warning that American agriculture faces a potentially catastrophic economic threat, the National Potato Council is urging the immediate reinstatement of a federal ban on Canadian fresh potato imports from Prince Edward Island following a newly confirmed detection of potato wart.
Get Daily News
GET MARKET ALERTS
Get News & Markets App