Hazel Tech and Valicoff Fruit Co. partner to deliver premium quality apples and apricots to retail

Hazel Technologies Inc. announces a partnership with Wapato, Washington-based Valicoff Fruit Co.

Hazel
Hazel
(Hazel Technologies, Inc. )

Hazel Technologies Inc., a USDA-funded technology company delivering new technology solutions for fresh produce to extend shelf-life, increase sales, and fight food waste, announces a partnership with Wapato, Washington-based Valicoff Fruit Co., one of Washington State’s largest suppliers of apples, pears, peaches, nectarines, apricots and cherries.

Valicoff Fruit, a family-owned business and part of the Sage Fruit marketing group, prides itself on premium quality and variety across their programs.

Celebrating 100 years of farming, Valicoff Fruit grows over 2,000 acres of fruit and ships to major retailers and other customers in the Americas, Asia and Europe. Due to highly demanding global markets and complex post-harvest management requirements, apples require skill and technology to successfully grow, pack, and market.

In 2020 to protect the quality of fruit in bins following harvest, Valicoff incorporated Hazel 100™ bin sachets. Hazel’s bin treatment helps ease logistics at receiving and lower labor costs.

“We utilized Hazel 100™ bin sachets for treatment of our 2020 crop Honeycrisp Apples,” commented Brett Valicoff, fourth generation grower and President of Valicoff Fruit Company. “We experienced great quality of fruit coming out of storage and noticed a reduction of internal browning from long-term storage. Hazel’s bin sachet application allowed us to protect the fruit immediately which simplified receiving and storage logistics. This immediate treatment allowed us to get the right fruit in the right storage timeframe. We were able to eliminate transferring of bins from conditioning rooms which greatly improved the process. This simplified process helped to produce excellent fruit condition for our customers.”

Apples are Valicoff Fruit’s largest commodity, but what sets them apart from other Yakima Valley growers is their commitment to stone fruit. Despite the inherent risks that go along with farming stone fruit, Valicoff has successfully expanded to be one of the largest stone fruit suppliers in the Pacific Northwest. Valicoff has expanded their usage of Hazel 100™ box sachets for two consecutive seasons after repeated quality improvements in trials compared to untreated controls. Hazel’s solutions for apricots, first validated by UC Davis in a 2019 trial, help maintain color and firmness, preventing chilling injuries, and ensure optimum quality during long-distance transit.

“We are proud to support Valicoff Fruit’s dynamic growth and to protect their fruit across multiple categories,” commented Aidan Mouat, CEO of Hazel Technologies Inc. “Hazel is committed to listening to our customers’ goals and challenges and developing academically proven solutions that address the customers’ needs while easily integrating across the supply chain.”

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