Smurfit Kappa teams up with World Wildlife Fund in Colombia

Smurfit Kappa’s Colombia division has an alliance with the World Wildlife Fund Colombia to highlight forest conservation projects.

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(Courtesy Smurfit Kappa)

Smurfit Kappa’s Colombia division has an alliance with the World Wildlife Fund Colombia to highlight forest conservation projects.

Smurfit Kappa will work with WWF Colombia to restore, expand and protect forests, according to a news release. Plans include promoting sustainable practices in the forestry industry, surveillance systems to crack down on illegal logging and working with Colombian national parks.

“This new alliance is further proof that sustainability is at the core of our business and that Smurfit Kappa has a deep commitment to the circular economy and contributing to the communities in which we operate,” Juan Guillermo Castaneda, CEO of Smurfit Kappa The Americas, said in the release.

More than half the country is covered by forests, according to the release, and Smurfit Kappa has 68,000 hectares (almost 170,000 acres) of forested land, of which 43,000 hectares (about 106,000 acres) are renewable commercial plantations.

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