Pacific Trellis Fruit adds to its sales team

Seymur Ashumov, left, and Mike Walsh have been hired in sales roles by Pacific Trellis Fruit/Dulcinea Farms.
Seymur Ashumov, left, and Mike Walsh have been hired in sales roles by Pacific Trellis Fruit/Dulcinea Farms.
(Photos courtesy of Pacific Trellis Fruit/Dulcinea Farms)

Pacific Trellis Fruit/Dulcinea Farms has hired industry veterans Mike Walsh and Seymur Ashumov for sales roles.

Mike Walsh has joined the company as East Coast sales manager, according to a news release. Walsh brings over 11 years of produce industry experience, most recently as a grape sales executive at Giumarra Vineyards, according to the release.

Walsh also worked on the grape and stone fruit categories at CH Robinson/Robinson Fresh for five years, the release said. Walsh, who will be based in the Philadelphia region, is a Pennsylvania native and graduated from St. Joseph’s University with a degree in food marketing, the release said.

Seymur Ashumov has joined as a sales executive. Ashumov brings a wealth of experience over the past 18 years in procurement, merchandising and sales, the release said. Most recently, he was employed by C&S Wholesale as a national buyer, where he managed the grape, stone fruit, cherry, apple and pear categories, the release said. During his tenure, he expanded C&S’ Nature’s Finest private-label line to include table grapes, according to the release. Ashumov, who will work remotely, also spent three years as a produce buyer with The Kroger Co. in its Cincinnati office, the release said.

“We are extremely excited to have been able to add both talented individuals to our team,” Dan Carapella, Pacific Trellis Fruit vice president of fresh fruit sales, said in the release. “They have a passion and unrelenting drive for the produce business. They will assist our efforts and our strategy to continue to elevate our business as well as growing the Dulcinea brand with high-quality products targeting flavor and consumer satisfaction while providing first-class customer service.”​​​​​​

Related: More news about people in the produce industry

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