The Fresh Produce Association of the Americas has named Produce House founder Raquel Espinoza as its 2023 Member of the Year.
The award, established in 2010, is a testament to outstanding contributions and dedication to the association, according to a news release.
FPAA said Espinoza has been recognized for her enthusiasm, solid industry experience and comprehensive understanding of sales and marketing. Described as having a curious mind and a passion for the association’s success, Raquel’s proactive approach and fresh perspective have resonated with her peers, the released said.
Espinoza’s active involvement and welcoming demeanor also have made an impression during FPAA’s lobbying trips to Washington, D.C., Phoenix and Mexico City, the release said. FPAA Chairman Rod Sbragia commended her for diving into the heart of the association’s challenges, noting her dedication to its success.
“The nominations for Member of the Year often center around how involved a member gets in the association. It’s about how an individual helps raise the visibility of FPAA and our issues, whether by their enthusiasm, hard work, charisma or sheer determination, and this year’s honoree fits the bill,” FPAA President Lance Jungmeyer said in the release.
Espinoza’s company philosophy — centered around teamwork and community — has proven successful, fostering active participation from her team in FPAA initiatives, including webinars, lunch and learn meetings and advocacy trips, the association said.
“Raquel exemplifies the community in the way she started her company and collaborates with important growers. She’s a leader and a role model in the industry,” an unnamed former chairman is quoted as saying in the release.
The FPAA said Espinoza has demonstrated exceptional leadership, particularly as the association’s chairwoman-elect.
Espinoza founded Produce House in 2015. Her extensive industry knowledge also includes her work for companies such as SunFed, Meyer, Fresh Farms and GreenPoint, according to the release.
In the release, a quote attributed to an unnamed FPAA member said that “as a single mom, [Espinoza] said, ‘I can do this produce distribution business,’ and she did. She’s a leader and a role model in the community.”
The Nogals, Ariz.-based FPAA says it provides a powerful voice for improvement and sustainability by serving the needs of more than 100 North American companies involved in the growth, harvest, marketing, import and distribution of produce.
