Tropical fruit grower and importer Tierra Suelta reported Dec. 18 that plentiful volumes of dragon fruit are now available for retail promotions.
“We’ve entered peak dragon fruit season with 40,000 boxes arriving weekly,” says Steve Stutz, vice president of sales, in an announcement. “For the next two months, our state-of-the-art packing facility in Ecuador will operate at capacity to support promotable volumes of our highest quality dragon fruit. Tierra Suelta has the production, logistics and infrastructure to meet the needs of major retailers throughout the holiday season and beyond.”
Earlier this year, Tierra Suelta invested significantly in developing and building a state-of-the-art packing facility dedicated to dragon fruit, the company reports. The new facility is Global GAP and Primus certified. Tierra Suelta says it is committed to helping retailers succeed with this novelty-turned-favorite fruit by providing an abundant supply of dragon fruit along with in-store and online support to generate additional consumer demand.
“In the winter months, the fruit’s vibrant color and festive appearance naturally enhances fruit platters and decorative tablescapes,” says Adrian Abreu, Tierra Suelta CEO. “We have four varieties of dragon fruit — white, red, yellow, and golden — all of which boast antioxidant-rich nutritional profiles. The fruit’s immunity-boosting qualities also make it an ideal snack choice during cold-and-flu season.”
Tierra Suelta, which translates to “loose soil,” is a woman- and minority-owned, vertically-integrated farming business that grows and ships tropical fruits, roots and specialty produce from its headquarters in Miami.
