Honeybear unveils emotion-themed fruit stickers

Honeybear Brands is bringing back its “All the Feels” price look-up (PLUs) fruit stickers for a limited time this fall, says Kristi Harris, Honeybear Brands brand manager.

apple moji
apple moji
(Honeybear Brands)

Honeybear Brands is bringing back its “All the Feels” price look-up code fruit stickers for a limited time this fall, says Kristi Harris, Honeybear Brands brand manager.

Harris said the PLU stickers, called “apple-mojis” by Honeybear, will feature messages representing a range of emotions, from “Happy,” to “Tears of Joy,” to even “Hangry.”

The stickers are a fun way to encourage a younger audience to eat healthily, Harris said.

“These light-hearted PLU stickers provide a little fun on the deck, as consumers discover apple-mojis they can identify with and bring home for their families to enjoy,” Harris said. “Apples are healthy in numerous ways, including having mood-boosting properties. We hope to spread a little joy and encourage healthy snacking.”

The apples with the “All the Feels” stickers will begin in mid-September and will be available through October. The apple-moji stickers will be on bulk Honeycrisp and galas for a limited time, Harris said.

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