Fyffes Receives Ethical Sustainability Excellence Award

The company received the 2025 award from the FPC Fresh Awards gala ceremony held in London.

A group of people dressed in formal wear on a stage with the woman on the center holding an award.
Fyffes’ Imogen Christmas (center, with award), Toni Direito, Lucy Mitchell, Roger Crudge John Hopkins and fellow Fyffes colleagues pictured receiving the Ethical Sustainability Excellence 2025 award at the annual FPC Fresh Awards gala ceremony held in London.
(Photo courtesy of Fyffes)

Fyffes announced Oct. 3 that it had been recognized for its environmental sustainability efforts at the recent FPC Fresh Awards gala ceremony held in London. The company earned the Ethical Sustainability Excellence 2025 award.

“The organization sets a shining example of how multinational businesses can engage collective efforts to grow produce responsibly, and enrich people’s lives for a fairer, resilient future,” the adjudicators said.

One of the measures cited by the award’s judging panel were the “significant strides made with water management, sustainable packaging and greenhouse gas emissions,” as well as wider practices that include “dedicated human rights impact assessments, gender equality programs and concentrated efforts to repurpose surplus food and reduce food waste.”

Accepting the award on behalf of the Fyffes was John Hopkins, managing director of Fyffes UK. He thanked adjudicators for their recognition, adding: “We are proud to see the measures we have implemented towards environmental sustainability acknowledged. Sustainability is at the heart of Fyffes and our relationship with farmers, local communities, customers and consumers. The threat of climate change is not going away. Our aim is to always be at the forefront of sustainability innovation and action to protect people and planet.”

The Packer logo (567x120)
Related Stories
A federal injunction freezes California’s recycling symbol ban, offering momentary relief to produce shippers caught in a legal tug of war over packaging fees and labeling rules.
By partnering with nonprofits ReFED and World Wildlife Fund alongside major industry peers, the distributor aims to build on its 85% diversion rate through shared best practices, enhanced food recovery and improved operational efficiency.
From funding global clean water initiatives to establishing early taste preferences in toddlers, produce marketers are leveraging authentic purpose and long-term habits to build lasting brand connections.
Read Next
Following systemic security breaches and compromised traceability in Mexico’s avocado export system, the California Avocado Commission is calling on USDA to conduct comprehensive audits and institute a seasonal tariff-rate quota to restore market integrity and protect domestic growers.
Get Daily News
GET MARKET ALERTS
Get News & Markets App