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Jeff Huckaby expects the Cal Poly organic center to be a significant asset for the industry in the coming years through talent development and research on key areas like weeding, soil health, fertility and automation.

CMI Orchards, its growers, partners, and retailers are enjoying success built on accurate trend forecasts first identified years ago.

Pear Bureau Northwest is partnering with one of the most famous Mexican wrestlers (Luchador), Psycho Clown, who will tout healthy, delicious pears to his broad fanbase.

While fans begin gearing up to watch the biggest game in football, the makers of WHOLLY GUACAMOLE are preparing for an equally busy season: helping prevent injuries related to a favorite Sunday football snack.

Del Monte Fresh Produce N.A. Inc., Coral Gables, Fla., is relaunching its Homestyle Guacamole in four unique flavors.

The California Walnut Board, in partnership with the Produce for Better Health Foundation (PBH), announced today the launch of Have A Plant®: The Plant-Forward Eating Guide.

United Fresh’s sixth annual BrandStorm event will feature a panel of marketing icons Roger Pepperl, Cindy Jewell and Mark Munger, sharing perspectives on the past, present and future of fresh produce marketing

Hydroponic grower Vertical Roots is introducing a packaging design that utilizes 30% less plastic and prolongs freshness for the brand’s line of salad mixes.

A new report from the Organic Produce Network showcases the growth of the category in 2020, from spotlights on top commodities to the performance of organics by region.

After six years of successful advertising in the Super Bowl, Dallas-based Avocados From Mexico shifted its strategy to help drive retail sales during the fall.