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With fruit from Oxnard, Santa Maria and Salinas-Watsonville, Naturipe Farms expects promotable supplies starting in early April and continuing through the summer.

Strawberries are one of the many delicious fruits that come from California (among other places.) Sink your teeth into these California strawberry business updates.

California table grape acreage held steady in 2020 compared with the previous year, according to new statistics from the California Department of Agriculture.

Harvest of the year’s first fresh cherries began in California’s southern-most growing areas this week and will soon be moving its way up the state.

Peebles Organic Farms LLC, Augusta, Ark., has experienced sustained growth for several years and Shawn Peebles expect that growth to continue.

As a sweet potato grower/distributor, Matthews Ridgeview Farms, Wynne, Ark., features a stable supply outlook and good prospects for the 2021 season.

California is a big force in the U.S. onion market.

The Packer is seeking input from melon suppliers for The Packer’s June 7 Westside Melon section.

The California avocado crop will be smaller this year, but promotable volume will arrive by late April, according to California Avocado Commission projections.

Since the COVID-19 pandemic, the common narrative among produce marketers is that consumers have been drawn toward bagged fruit, whether that be for convenience, economy or perceptions of safety.