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The Hass Avocado Board has released a video showcasing its work to support growing consumption of the fruit in the U.S.

Abendroth’s Apple Ridge Orchards, Amazing Dollar, Nellai Marts (Sawmill), Raw Generation Inc., and SJ Distribution LLC are new companies to the Market. Blueberry Ridge Farm, Sunrise Organic Farm and others have updates.

USDA have issued actions on Hong Kong Supermarket & The Produce Network Inc. Homeworth General, ProduceIQ Inc., Rosie Produce, and Victoria Fruits LLC are new companies to the Market. Koda Farms & others have updates.

Tomato grower Intergrow Greenhouses Inc., Albion, N.Y., has hired James Williams as manager of marketing and product development.

The Super Bowl isn’t the only occasion for which shoppers seek extra avocados. Father’s Day, Fourth of July and Labor Day all saw dollar sales grow from 2018 to 2019, according to the Hass Avocado Board.

A growing number of restaurants are incorporating guava into their menus, according to a recent Fresh Insights on Foodservice report from the United Fresh Produce Association.

Which specialty fruits have received increasing interest in recent years? Check out this Nielsen data* that shows the unit growth since 2015 of jackfruit, dragon fruit, papayas, permissions, passion fruit and guava.

Strawberry harvest in the Oxnard, Calif., region is ramping up, and The Oppenheimer Group is promoting two-pound containers of Ocean Spray-brand berries for Mother’s Day (May 10).

USDA Sanctions Hunter Brothers Inc., Montecito Fresh Produce, and Y Farms LLC. Dixie Fine Foods LLC, Fastco Food Service LLC, Food Hub LLC, and Global Harvest Co. are new companies to the Market, plus company updates.

San Francisco-based Full Harvest has been named to the 2020 Fast Company World Changing Ideas list.