Envy apples are transitioning to new-season fresh imports, primarily from New Zealand, over the coming weeks.
The most recent U.S.-grown premium Envy apple crop sold out in record time, Vince Lopes, senior vice president of U.S. sales and marketing for T&G Global, said in the release.
“This has been one of our most successful seasons to date despite the significant increase of Envy volume over and above prior season,” Lopes said. “It’s a testament to the excellent quality produced by a distinctly chosen group of Washington growers, and U.S. consumers seeking Envy apples out for their highly popular balance of sweetness, texture and aroma. Simply put, one apple has it all.”
The success reinforces that Envy apples are preferred by shoppers, especially in a year when the entire Washington apple season crop increased over 30% in total production, the release said.
“Our fresh harvest import crop is just starting to arrive now,” said Lopes, who oversees the Envy apples brand in the U.S. “With an impeccable blend of sweetness, crispness and aroma, Envy apples are not only ideal to savor on their own, but they are also perfect for all baking applications, including delicious Fourth of July apple pies. We also offer an array of fresh recipes designed with summer delights in mind on our website and other digital communications.”
Among the recommended recipes for the season are Envy Apple Glow Up Salad, Sparkling Envy Water, and Smoky Bourbon Grilled Envy Apples with Brown Sugar Glaze. Because Envy apple slices remain naturally white for longer, they are also ideal for summer charcuterie spreads and recipes like this Elegant Envy Apple Cheese Board, the release said.
Envy apples remained the bestselling premium apple brand for the past 52 weeks ending on May 18, 2024, according to Nielsen.
