Armand Lobato

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I like how technology plays an ever-increasing role in produce retailing. Take, for example, ad displays.
Summer is several months away, but if there’s one message I think about now, it’s “game on!”
“We’re kicking your load.” Delivering that message to a produce buyer is the toughest part of the job for quality assurance personnel.
There’s no bigger sales lift in the spring than Easter week.
I hate putting things off. In fact, I once worked with a guy who admitted he put the “pro” in procrastination. That’s not good when working in the produce department.
If I took one lesson away from the recent PMG Produce Artist Award Series winter display contest, it was that merchandising creativity is alive and well. Much more than I’ve thought.
How do you suppose your department is regarded? By those in your company, those on your store management team, and especially by those in your neighborhood – your customers?
A well-managed produce department runs on a strict regimen of doing things correctly.
In the produce aisle, “I want credit!” is a common lament.
In the newspaper game, editors attempt to capture attention with catchy headlines. They hope the reader is intrigued by a compelling “hook” and sticks around to read on.