Christina Herrick

Christina Herrick

Christina Herrick serves as the produce editor for The Packer, where she provides in-depth coverage of the fresh produce industry. With a keen focus on the economic realities facing growers, packers and shippers, she explores the complexities of agricultural labor and the rising costs of production. Herrick is a leading voice on new technologies transforming specialty crop farming. As host of The Packer podcast, she engages with industry leaders and offers essential insights for stakeholders navigating the evolving landscape of today’s fresh produce industry.

Latest Stories
Check out this video seen and heard to learn what exhibitors at the International Fresh Produce Association’s Global Produce and Floral Show shared with attendees.
From marching bands to high-flavor varieties, the International Fresh Produce Association’s Global Produce and Floral Show in Atlanta had a lot to engage attendees.
The company says it will showcase its new Retail-Ready mangoes value pack and its World’s Finest marketing campaigns for its mangoes and avocados at the Global Produce and Floral Show in Atlanta.
Social media posts, collaborations with schools and cooking demonstrations are among the outreach the company plans to help inspire U.S. consumers to make healthier choices and to provide resources and support to growers.
The company says it will change its Nature’s Greens leafy greens packaging to WP Rawl Farms to better connect the business to the end product.
New products include baby spinach, spring mix, arugula, power greens, baby kale, romaine and more.
The chef known for her role as a Food Network judge and host of “Farmhouse Rules” will appear on the organization’s social media and will showcase New York apples in a culinary delight.
In this “Tip of the Iceberg” podcast episode, third-generation pistachio grower and HotSpot Ag President James Nichols shares how data and innovative technology can help deploy water where its most needed.
Produce experts tell why it’s an outdated belief to sell bananas based on price alone, as the fruit is a category leader, no matter what.
While the transition from 1D bar codes to 2D bar codes may take a while for the fresh produce industry, retailers say the future gains and uses are limitless.