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Jennifer Strailey

As editorial director for The Packer and Produce Market Guide, Jennifer Strailey provides the news and insights that growers, packers and shippers rely on to advance the fresh produce supply chain. Her leadership is rooted in an integrated understanding of food systems, bridging the gap between field-level production realities and evolving retail trends. Jennifer reports on global supply chain logistics and policy issues, including tariffs and trade. By analyzing the industry from farm to retail, she provides the foresight to navigate a volatile marketplace and stay ahead of the trends shaping the future of fresh food.

Latest Stories
Meet Omer Davidi, CEO and co-founder of BeeHero and one of the 2025 Packer 25’s honorees.
The co-founder and chief marketing officer for Molly’s Grape & Citrus Co. is on a mission to make grapes the go-to alternative to junk and to remind people that indulgence doesn’t have to come from a box of chocolates.
Meet Anthony Chanka, category manager for Giant Food and one of the 2025 Packer 25’s honorees.
“We believe we can have big success in changing the trend in the grape industry right now from excess supply to greater demand,” says Ignacio Caballero, Frutas de Chile director of marketing and founding member of the Global Grape Group.
Meet Darryl Bollack, national sales manager for Mariani Nut Co. and one of the 2025 Packer 25’s honorees.
Fantozzi Farms’ 10-acre corn maze not only offers fun for the whole family, it also tells a unique farm-to-table story starring The Save Mart Cos., the Central Valley grocer with deep roots in the Golden State.
The bold new campaign is laser-focused on attracting millennial and Gen Z shoppers and making them everyday mushroom consumers, says Mushroom Council’s Cristie Mather.
The Bentonville, Ark.-based retailer, in partnership with Emerald Packaging, Idaho Package and Wada Farms, has introduced the first 30% food contact Post-Consumer Recycled (PCR) bag for the potato category.
Marketers can leverage Albertsons’ rich shopper data to engage more than 100 million shoppers across more than 2,200 stores, says Evan Hovorka, vice president of product innovation for Albertsons Media Collective.
The Montreal-based Fairtrade International-certified banana company has been named one of Canada’s top growing companies by The Globe and Mail for a fourth consecutive year.