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Jennifer Strailey

As editorial director for The Packer and Produce Market Guide, Jennifer Strailey provides the news and insights that growers, packers and shippers rely on to advance the fresh produce supply chain. Her leadership is rooted in an integrated understanding of food systems, bridging the gap between field-level production realities and evolving retail trends. Jennifer reports on global supply chain logistics and policy issues, including tariffs and trade. By analyzing the industry from farm to retail, she provides the foresight to navigate a volatile marketplace and stay ahead of the trends shaping the future of fresh food.

Latest Stories
What consumers don’t know about the health benefits of avocados may be a lot. In honor of National Nutrition Month and Healthy Fats Day, Avocados From Mexico is sharing reasons to eat the super fruit.
With food inflation woes weighing on the minds of many heading into spring, Walmart says it wants its customers to focus on celebrating rather than skimping this Easter.
The Grand Rapids, Mich.-based grocer has expanded its Flashfood program, making it the first retailer nationwide to accept Supplemental Nutrition Assistance Program benefits through the app.
“Not only do we pride ourselves in the relationship with [Little Leaf Farms], but the entire organization believes in the same future we do,” said Brandon Bentley, Tops category business manager for vegetables.
The Summer Swell tomato will be distributed through New York City-based produce wholesaler distributor S. Katzman Produce and available at grocery stores in the New York metropolitan area beginning April 2023.
The global fresh produce provider is hosting Dole Fruit and Veg Tournament Brackets, a competition between produce-rich recipes inspired by the NCAA Men’s Division I Basketball Tournament.
The brand is on the scene at SXSW, where it’s bringing its digital House of Goodness to life with a pop-up, where consumers can enjoy Avocados From Mexico through multisensory, interactive experiences.
The Oxnard, Calif.-based company achieved avocado volume growth of 14% in the first quarter ended Jan. 31, outpacing the industry as a whole, says Founder and CEO Steve Barnard.
This year’s Southeast Produce Council’s Southern Exposure, which featured a “Produce: The Final Frontier” theme, was held March 2-4 at the Walt Disney World Swan and Dolphin Resort in Orlando, Fla.
From jumbo berries to value-added convenience to sustainability, this year’s Southeast Produce Council’s Southern Exposure offered a feast of fresh produce trends.