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Jennifer Strailey

As editorial director for The Packer and Produce Market Guide, Jennifer Strailey provides the news and insights that growers, packers and shippers rely on to advance the fresh produce supply chain. Her leadership is rooted in an integrated understanding of food systems, bridging the gap between field-level production realities and evolving retail trends. Jennifer reports on global supply chain logistics and policy issues, including tariffs and trade. By analyzing the industry from farm to retail, she provides the foresight to navigate a volatile marketplace and stay ahead of the trends shaping the future of fresh food.

Latest Stories
The Central Valley, Calif.-based marketing firm is rooted in what it says is a unique and winning combination of brand savvy and agricultural industry understanding.
Produce industry players from around the globe have gathered in Berlin for Fruit Logistica 2023, where the latest in tech and automation, sustainability, new varieties and old favorites are all under one massive roof.
The Packer is seeking nominations for the 2023 Canadian Produce Person of the Year. The award will be presented at the annual banquet during the CPMA’s Convention and Trade Show in Toronto on April 27.
International Fruit Genetics has released three new trademark names for its growing Cheery Cherry line.
At a Marks and Spencer Foodhall in central London, or M&S Foodhall as it is billed here, fresh vegetables are on the menu this Valentine’s Day.
“Sustainability” was one of the most talked about topics at the recent Fruit Logistica 2023, held Feb. 8-10 at Messe Berlin.
Aiming to provide an out-of-this-world experience, the Southeast Produce Council is preparing for this year’s Southern Exposure. Its flagship trade show and conference is set for March 2-4.
International Fresh Produce Association brought together executives from around the world to network and gain insights at its Executive Leadership Summit Feb. 7, held in conjunction with Fruit Logistica, Feb. 8-10.
The Kroger Co. is the latest major grocer to partner with an indoor farming company to supply its customers with greenhouse-grown produce.
Rice, who shared his own path to fair trade, said movements of conscious consumerism are expressions of kindness and wisdom, but they can also be about profitability.