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Jill Dutton

Jill Dutton, associate editor of The Packer, specializes in retail produce news, market trends and urban farming initiatives. With expertise in the rapidly evolving e-grocery landscape, she provides analysis on how digital platforms are reshaping food distribution. Jill is a prominent voice on sustainability and consumer trends, offering actionable insights that help businesses navigate shifting market demands. Her work explores the full produce journey — from farm to retail — featuring grower profiles, supply chain insights and emerging production models that shape American food systems.

Latest Stories
National retailers like Whole Foods Market and local businesses like Pemberton Farms in Boston are turning potential losses into profit and sustainability wins through collaborative platforms and systemic supply chain shifts.
In The Packer’s executive series, Perkins discusses leading The Save Mart Cos.’ 2026 growth strategy, centering the brand’s digital and physical transformation around a non-negotiable commitment to produce quality.
Exploring unfamiliar plants through repeated exposure can turn hesitation into habit, giving the 30-plant challenge staying power while creating opportunities for retailers to inspire trial and repeat purchase.
Dina Newman, founder of KC Black Urban Growers, shares how the Kansas City nonprofit is reconnecting Black farmers to their agrarian heritage while building pathways to food sovereignty for the next generation.
As urban farmers and gardeners prepare for the upcoming growing season, the focus is shifting from what we keep out of our dirt to the living networks we must build within it, according to soil scientist Chris Cerveny.
The Berkeley, Calif.-based company has been honored for its 100% natural coating that doubles the shelf life of fresh produce and reduces retail waste by up to 30%.
Cart Assistant instantly transforms photos of handwritten lists or screenshots of recipes into a fully populated digital grocery basket, specifically optimized for store availability and a shopper’s favorites.
By leveraging benefit-led education and celebrity influencers, mushroom suppliers are rebranding both staples and specialty varieties as approachable, everyday ingredients that boost brain health and enhance traditional meat dishes.
Aldi’s disciplined value model shows how clear positioning, tight assortments and affordable staples can help shoppers reach 30 plants a week without overspending.
A Circana webinar details that even as economic strain modifies grocery behavior, produce remains a cross-income staple, with value-driven households fueling much of the category’s recent growth.