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Jill Dutton

Jill Dutton, associate editor of The Packer, specializes in retail produce news, market trends and urban farming initiatives. With expertise in the rapidly evolving e-grocery landscape, she provides analysis on how digital platforms are reshaping food distribution. Jill is a prominent voice on sustainability and consumer trends, offering actionable insights that help businesses navigate shifting market demands. Her work explores the full produce journey — from farm to retail — featuring grower profiles, supply chain insights and emerging production models that shape American food systems.

Latest Stories
Albertsons Media Collective’s in-store digital display network is designed to transform how brands connect with shoppers in the produce aisle.
Sam’s Club is the first U.S. retailer to offer the guacamole crafted by these third-generation avocado farmers.
Stephen Lucke, founder of Gardopia Gardens in San Antonio, is using school gardens and drought-smart agriculture to empower the next generation and grow healthier, more resilient communities.
As a fourth-generation farmer, Brooks is reimagining her family’s legacy with Ruby’s Happy Farm, an agritourism center where flowers, food and cultural education abound.
At a June 10 press conference, economic and farming leaders describe real-time fallout of rising input costs and shrinking markets.
Fifth-generation farmer Lawton Pearson is blending tradition with innovation to preserve and strengthen Georgia’s iconic peach and pecan farm for future generations.
Retailers should have ample opportunities this summer to capitalize on consumer demand for strawberries, blueberries, blackberries and raspberries.
Avocados From Peru kicks off its 2025 U.S. marketing campaign with a robust mix of sports partnerships, cultural events and national retail promotions, headlined by a sweepstakes with the Detroit Tigers.
Amanda Oren, vice president of industry strategy for grocery, North America, of RELEX, shares how independent and ethnic grocers could be disproportionately impacted by new tariffs and what strategies they’re adapting.
With a 51-year tenure in the produce industry — nearly 17 years with the Idaho Potato Commission — and almost two decades as The Packer’s weekly retail columnist, Armand Lobato reflects on his years of potato promotion and the power of a well-told story.