Melissa’s Produce says it is providing retailers with customizable product mixes and marketing tools to engage both core Asian shoppers and curious mainstream consumers.
Backed by double-digit growth and a feature on MarthaStewart.com, Frieda’s Branded Produce says its winter citrus program helps retailers convert health-conscious shoppers into loyal category buyers.
The grower-packer-shipper earned 2026 Sustainability, Environmental Achievement and Leadership Business Awards for its Planet Positive innovation and carbon-negative tree fruit.
Splane and the commission announced annual projections of 330 million pounds of California avocados and a ready-to-go consumer marketing program for the spring.
In the “It’s Not Magic. It’s Mushrooms.” campaign, the Emmy-winning chef headlines the commodity board’s 2026 campaign to keep mushrooms on the mind as the ultimate no-fuss, flavor-packed staple.
