Organic berry sales topped $760 million in 2019 and comprised 12.3% of total retail berry sales, according to data from IRI. Marketers moved more than 13.7 million pounds of berries in 2019.
Episode 58 of Tip of the Iceberg Podcast features a conversation with Michael Smith, a senior at Lincoln University, an agriculture major and president of the school’s MANRRS chapter.
In the midst of limited travel and continued uncertainty, The Packer and PMG are launching a new virtual platform to conveniently connect fresh produce growers with the right retail and foodservice buyers.
Episode 61 of the Tip of the Iceberg Podcast takes a turn toward a road less traveled and features a small farmer with a big digital presence: Liset Garcia of Sweet Girl Farms in Reedley, Calif.
Panel discussions, one-on-one networking and a performance by 80s cover band Flashback Heart Attack will be just some of the highlights of GOPEX, going on Jan. 31 – Feb. 2.
The Packer will once again honor excellence in sustainability marketing by companies throughout the fresh produce supply chain by presenting the second annual Best of SPS Marketing Awards.
This season’s ads feature visuals that point to the “CA” in the middle of the word “avocados, and audio and other ads that call out the play on words in their taglines.
