In the spotlight: Mastronardi’s Wild Wonders Merchandising Program

In this video at the IFPA Global Produce and Floral Show, Mastronardi Produce Brand Manager Kira Pocedic shares the story behind the Wild Wonders merchandising program for retailers.

IFPA Global Produce and Floral Show
IFPA Global Produce and Floral Show

In this Live From video at the International Fresh Produce Association’s Global Produce and Floral Show, Mastronardi Produce Brand Manager Kira Pocedic shares the story behind the Wild Wonders merchandising program for retailers.

The Packer logo (567x120)
Related Stories
At the recent Washington Conference, panelist Rochelle Bohm of CMI Orchards warned the “exorbitant” fees associated with EPR compliance will quickly swallow up what little financial breathing room produce companies have left.
As peak harvest seasons in Florida and California converge with diesel prices sitting at $5.40 a gallon, refrigerated trucking capacity is poised to hit its tightest level in over a year. An expert reveals how to avoid a shipping scramble in July.
The Union City, Calif.-based company is eyeing a potential 50% boost in sales following the first acquisition in its 63-year history, a strategic expansion engineered to master the high-stakes world of just-in-time produce logistics.
Read Next
Rochelle Bohm of CMI Orchards discusses the threat that extended producer responsibility laws pose to the fresh produce industry and why the high cost of sustainable packaging will be passed on to consumers.
Get Daily News
GET MARKET ALERTS
Get News & Markets App