Open-field tomato grower Lipman Family Farms will spotlight its expanding fresh-cut program and signature Crimson tomato variety at this year’s International Fresh Produce Association Global Produce and Floral Show, Oct. 16-18 in Anaheim, Calif.
Attendees can connect with the Lipman team at Booth No. 2861. The booth’s updated design will highlight its “grower at heart” story, the company says.
“We’re excited to show customers how Lipman’s vertical integration delivers on its promise of reliability, freshness and quality,” says Elyse Lipman, CEO of Lipman Family Farms. “At IFPA, we’ll celebrate our grower identity that leads us to innovative new directions, like our convenient fresh-cut line.”
Lipman’s fresh-cut program will be a display highlight, with expanded product offerings and recipe samples showing how convenience and quality can come together for foodservice and retail partners.
Booth visitors will also get a close look at the proprietary Crimson tomato. According to the company, the booth experience will also give buyers and partners a taste of Lipman’s full story: A family-owned, vertically integrated company that grows good from the ground up.
