Mucci Farms acquires Greenhill Produce

The Ontario-based greenhouse grower and marketer of fresh produce has acquired Greenhill Produce, a nearly 150-acre greenhouse facility.

Mucci edit Greenhill - Exterior 1.jpg
Mucci Farms, an Ontario-based greenhouse grower and marketer of fresh produce, has acquired Greenhill Produce, a nearly 150-acre greenhouse facility in Kent Bridge, Ontario.
(Photo courtesy of Mucci Farms)

Mucci Farms, an Ontario-based greenhouse grower and marketer of fresh produce, has acquired Greenhill Produce, a nearly 150-acre greenhouse facility in Kent Bridge, Ontario, according to a news release.

Part of the newly established Cox Farms company, Mucci now farms some 650-acres of greenhouses in Canada and the U.S., helping to make Cox Farms the largest owner of greenhouse acreage in North America, the release said.

The expansion follows Mucci’s recent acquisition of Hacienda Farms, a 160-acre facility in Coatsworth, Ontario.

“We’ve had the privilege of working closely with Greenhill for many years, so we know firsthand the exceptional quality of both their facilities and their crops,” said Bert Mucci, CEO of Mucci Farms. “Bringing Greenhill into the Mucci family enhances our supply chain [and offers a] more reliable supply for our partners.”

Mucci Farms, packing at Greenhill facility
Mucci Farms says it will continue cultivating bell peppers at the Greenhill facility.
(Photo courtesy of Mucci Farms)

Founded in 2000 as a 6-acre greenhouse, Greenhill Produce is a first-generation family farm using robotics and automation to set a high standard for quality and innovation, the release said.

“Having worked with the Mucci team for many years, the Geertsema family is proud to pass the torch to the Cox Farms and Mucci team, who share our values, passion and drive to succeed,” said Justin Geertsema, vice president and general manager at Greenhill. “Mucci’s deep understanding of the greenhouse business and their farmers-first approach have always earned our respect.”

Mucci says the continued expansion of capabilities and scale boost its presence and ability to service retail, wholesale and foodservice companies across the continent.

“This acquisition marks an exciting new chapter for Cox Farms as we continue to build our vision of sustainable, high-quality food production across North America,” said Steve Bradley, president of Cox Farms. “Bringing Greenhill into the larger Cox Farms family allows us to strengthen Mucci’s capacity to support our partners with a more reliable supply of fresh produce. Together, we’re not just expanding our reach but reinforcing our commitment to innovation and excellence in agriculture.”

Mucci Farms produces a variety of crops including tomatoes, peppers, cucumbers, strawberries and lettuce. The company says it will continue cultivating bell peppers at the Greenhill facility while remaining agile to adapt to market trends and explore diversification opportunities.

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