Salinas, Calif.-based Naturipe Farms will highlight its commitment to sustainability and superior berry breeding at this year’s IFPA Global Produce and Floral Show in Atlanta.
Naturipe will display its latest advancements and premium products at booth No. 3675, according to a news release.
Naturipe’s Sweet Selections line, featuring exclusive berry varieties known for their extraordinary flavor and texture, will be a showstopper, the release said. From Mighty Blues Blueberries to the juicy Sweet Selections Blackberries, each berry in this premium portfolio exemplifies Naturipe’s dedication to delivering an unparalleled eating experience.
“Our berries are not only delicious but also crafted to meet the highest standards of flavor and texture,” Ashley Finster, vice president of marketing, said in the release. “Our growers’ passion for the land and future of farming is also driving our innovation and sustainability efforts. We are dedicated to advancing both our environmental practices and our berry breeding programs to deliver the best to our customers.”
Naturipe’s current portfolio of Premium Products includes:
- Mighty Blue Blueberries;
- Mighty Red Strawberries;
- Sweet Selections Blueberries;
- Sweet Selections Strawberries;
- Sweet Selections Blackberries;
- Greenhouse Strawberries, and;
- Three’s a Charm, a mixture of blueberries, raspberries, and strawberries.
Other highlights at the show include Naturipe’s impressive new snacks, Berry Buddies, which contains a serving of fresh fruit alongside delicious crackers, cookies, pancakes, or cubed cheese. Favored by Naturipe’s youngest customers, Berry Buddies offer a fun and nutritious snacking for children, the release said.
In addition to Naturipe’s berry innovation, the company’s Cultivate with Care program underscores its efforts to minimize environmental impact while supporting global and local communities. Recent initiatives include significant reductions in plastic packaging, increased use of recycled materials, and ongoing investments in eco-friendly practices, according to the release.
