Pure Flavor announced Nov. 10 that it has acquired a new, nearly 200,000 sq. ft. distribution center in Romulus, Mich. The company says the new facility will serve as a central hub for distribution of its fresh, greenhouse-grown produce and will reduce food miles and improve shipping efficiency.
As part of the realignment of its supply chain, Pure Flavor also announced it is consolidating its Texas distribution to a single centralized distribution point in Edinburg, Texas. The company describes both moves as part of its efforts to optimize its supply chain.
“This is an exciting step forward in our growth strategy,” says Jamie Moracci, CEO of Pure Flavor. “The new Michigan distribution center allows us to serve customers more quickly and sustainably, while our internal teams benefit from streamlined operations and improved logistics.”
The company expects to begin shipping from its new Romulus distribution center in Summer 2026.
All employees affected by changes to the Texas distribution network have been offered continued employment at the company’s other locations, along with severance packages and career transition assistance.
