Ready to experience Well-Pict’s ‘True Berry Taste’ at IFPA?

Watsonville, Calif., - based Well-Pict tradeshow crew will be in Orlando for the IFPA Global Produce & Floral Show at the Orange County Convention Center, according to a news release.

well pict
well pict
(Photo courtesy Well-Pict)

Watsonville, Calif., - based Well-Pict tradeshow crew will be in Orlando for the IFPA Global Produce & Floral Show at the Orange County Convention Center, according to a news release. The sales team is excited and eager to reunite with clients and colleagues that they haven’t seen face-to-face since the last in-person show in 2019, the release stated.

“We have finished packing strawberries out of our Watsonville fields. We will begin transitioning our raspberries from Watsonville to Baja, California.” says Dan Crowley, vice president of sales and marketing said in the release. “Our Oxnard fall crop is in full swing, just in time for fall promotions. As the weather goes from warm to much cooler, it’s a great time for retailers to place strawberries in the front of their produce aisles; this reminds shoppers of Well-Pict Berries’ year-round availability,” said Crowley.

Join Well-Pict at booth #1959 at The IFPA Global Produce & Floral Show, Oct. 28-29. The company will be serving up a delicious Well-Pict Berries strawberry shrimp ceviche, according to the release.

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