Tozer Plots Next Phase of Innovation with Product Planning Session

The semiannual meeting brings together breeders, product managers and sales representatives to lead the way in developing high-quality, cutting-edge seed varieties.

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“At Tozer, our goal is to stay ahead of the curve,” says Kraig Kuykendall, general manager for Tozer.
(Photo courtesy of Tozer)

Vegetable seed breeding company, Tozer is preparing to host its annual product meeting, a strategic milestone that reflects the company’s commitment to innovation, alignment and market-driven excellence.

Held semiannually, the meeting brings together breeders, product managers and sales representatives to evaluate current acreage, review breeding priorities and analyze market data to help guide future direction, according to a news release. With a focus on key crops such as parsnips, kale, celery, leeks, arugula and squash, Tozer says it continues to lead the way in developing high-quality, cutting-edge varieties for an evolving marketplace.

“At Tozer, our goal is to stay ahead of the curve,” says Kraig Kuykendall, general manager for Tozer. “These meetings allow us to bring together science, feedback from the field and market insight to ensure we’re delivering what growers need, both now and in the future.”

This collaborative forum provides an opportunity for teams to take a comprehensive look at pipeline varieties, respond to shifting market trends and reaffirm Tozer’s goal of delivering high-performing seed to the global stage.

“It’s a chance for us to connect the dots between what’s happening in breeding and what our customers are asking for,” says Anthony Stevenson, area sales representative for Tozer. “That’s how we continue bringing the right varieties to market.”

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