Big interest in the Viva Fresh Golf Open has spurred the Texas International Produce Association to add a second-course option to accommodate expo attendees.
The Cowboys Golf Club is an 18-hole course and has been sold out since January, but TIPA said in a news release that Viva Fresh will host an additional tournament at the Bear Creek Golf Course. Registration is available online.
“Honestly, originally we had planned for less participation this year, but the demand from Viva attendees to increase this particular networking opportunity was undeniable,” Ed Bertaud, Viva Fresh golf committee chairman and director of retail sales for IFCO. “Golf is one of a handful of activities that has experienced somewhat of a resurgence since the pandemic began, primarily as it is an outdoor sport. Furthermore, as a pillar of our efforts has always been to provide more relaxed yet professional networking options, we decided to act on this opportunity and answer our attendees’ demands by offering an additional option.”
Viva Fresh has arranged for transportation to and from the hotel and course, as well as breakfast and lunch, according to the release. Space is limited and those interested are asked to sign up quickly before it sells out. The cost will be $350 per player or $1,300 for a team. All golf registration closes March 24 at 3 p.m. Central.
Players will receive an email from Viva Fresh with their teams and more information on March 25, according to the release.
