Now in its fifth year, the Viva Fresh Clean Eating Challenge supports industry peers taking the challenge to eat more fruits and vegetables, while making the meaningful first steps to improve their health and lives.
The healthy lifestyle challenge hosted by the Texas International Produce Association is accepting applications to join and compete for a Peloton bike through Sept. 28, 2023.
Growers in the Lone Star State’s Rio Grande Valley, Winter Garden and West Texas growing regions are enjoying solid yields and increased moisture compared to last year’s brutal drought conditions.
The South Texas Onion Committee is focusing on retail and consumer promotions for Texas 1015 sweet onions this season, with the support of a USDA specialty crop block grant.
The trade show floor at the 2023 Viva Fresh expo was buzzing with new trends, innovative products and featured best-in-class produce from the Lone Star State and beyond.
This year’s Viva Fresh Conference was presented by the Texas International Produce Association March 30–April 1 at the Gaylord Texan Resort and Convention Center in Grapevine, Texas.
The Texas International Produce Association In Bloom Women’s Committee is set to host a game show-inspired event, “Challenge Accepted!” at Viva Fresh, followed by a special event for young industry professionals.
Encouraging Discovery and Growth in Education, also known as EDGE, is a career program focused on developing and connecting students to produce industry career opportunities in the Lone Star State.
The Texas International Produce Association is opening registration on Jan. 25 for the 2023 Viva Fresh Expo, set for March 30–April 1 in Grapevine, Texas.
The Viva Fresh Clean Eating Challenge is ready for the next contestants from the produce industry. You can win a grand prize! But more importantly, you win support to meet your health goals.
Seasonally increasing Peruvian imports and the start of the Mexican hass flor loca harvest beginning in July should help expand avocado supply for Riverside, Calif.-based Index Fresh later this summer, says Susie Rea.
GRAPEVINE, Texas – Sunrise Fla.-based Delina Fresh is selectively using more air freight options to combat port delays for ocean shipments of exotic produce bound for the U.S.
GRAPEVINE, Texas – With avocado prices running about double the same time last year, avocado marketers and buyers have to navigate tight availability this spring.
GRAPEVINE, Texas - Pharr, Texas-based Spring Valley Fruit is developing new guava varieties and offering innovative compostable packaging, said Alberto Diaz, managing director.
GRAPEVINE, Texas – A new organic squash pallet display was highlighted by Mount Vernon, Wash.-based Bay Baby Produce at the Texas International Produce Association’s 2022 Viva Fresh Expo.
McAllen, Texas-based Traveler Produce LLC has expanded its Pharr facility from 20,000 to 60,000 square feet, Homero Cardenas, sales representative, said at the 2022 Viva Fresh Expo on April 23.
Magic Sun Farms (Globalmex International) is offering a new conventional bell pepper program this year, said David Kyzer, regional sales manager for the Richmond, Va.-based company.
GRAPEVINE, Texas – Frello is the combination of hello and fresh, says Guillermo Martinez, CEO and co-founder of Mexican produce marketer Frello Fresh LLC, Nogales, Ariz.
GRAPEVINE, TEXAS — A few cowboy hats bobbed among the sea of more than 2,200 people at the 2022 Viva Fresh Expo, hosted by the Texas International Produce Association at the Gaylord Texan Resort just outside Dallas.
Members of the produce industry were happy to be together in person at the Texas International Produce Association's Viva Fresh Expo, held on April 23 at the Gaylord Texan Resort in Grapevine, Texas.
Grapevine, Texas – Consultant Richard Kottmeyer challenged produce marketers to rethink their assumptions about branding and reputation management in an April 22 education session at Viva Fresh.
In season 2, episode 5 of the "Tip of the Iceberg" podcast, Beth Keeton of Elephant House Public Relations shares her health journey on the Viva Fresh Clean Eating Challenge.
The Mission-based Texas International Produce Association’s Viva Fresh Expo plays an important role in promoting the Lone Star State’s produce industry.
A highlight of the Texas International Produce Association’s Viva Fresh Expo will be the culmination of the third annual Viva Fresh Clean Eating Challenge.
Health and wellness, a pillar on which the Mission-based Texas International Produce Association is founded, will be a continued focus of this year’s Viva Fresh Expo, set for April 21-23 in Grapevine, Texas.
The Fresh Produce Association of the Americas and the Texas International Produce Association are helping to translate Spanish language comments on the FDA's agricultural water proposed guidelines.
U.S. 2021 import values for fresh produce commodities from Mexico exceeded double-digit gains for a long list of fruits and vegetables compared with 2020 data, according to USDA trade statistics.
In what has become a recurring event for the Texas International Produce Association (TIPA), last night was the organization’s annual Pull-for-PAC Skeet Shoot fundraiser.
On Saturday, October 2nd, 2021, Mr. John McClung – former President and CEO of the Texas Produce Association (predecessor to TIPA) – passed away in the late hours of the evening in South Texas.
The Texas International Association (TIPA) announced a new partnership with the Food Bank of the Rio Grande Valley (Food Bank RGV) at last week’s Viva Fresh Expo’s keynote luncheon.
Big interest in the Viva Fresh Golf Open has spurred the Texas International Produce Association to add a second-course option to accommodate expo attendees.
The Packer’s Tom Karst visited Nov. 2 with Dante Galeazzi, CEO and president of the Texas International Produce Association, about the prospects for citrus and the winter produce deal in Texas and Mexico.