Yes, you can use social media for even that
By this final week of June, many of us across the U.S. have wilted at least a little from a heat wave.
We’ve also dealt with waves of stress, joy, chills and doldrums.
And as the sun beats down on many of us nationwide, so does the blue glow of the phone/laptop/other device, where we ride the cooler waves together, online.
We surf social media for many practical reasons, besides simply wanting to see what’s up with our industry members and friends.
Like these companies and organizations below, use social media to fill open job positions, announce events, share accomplishments, teach cool fruit facts and tell the world how to eat what we sell with how-to videos.
FreshPoint’s recruiting post is a sign of the times.
Using social media platforms to hunt for employees makes sense.
The labor shortage is so severe, you gotta get creative. Plus, most people look for jobs online, and even those who aren’t specifically looking, they’re probably on social media.
If they see something that sparks interest, who knows?
Good jobs in real life come from this virtual networking world.
And you might as well use the #hiring hashtag too, while you’re at it, like they do.
Find them at @FreshPointInc on Twitter.
We know there’s too much to worry about as it is, but just because the cost of everything is going up, if you can get it at all, doesn’t mean the planet doesn’t still need preserving for us and our future generations.
With that in mind, Driscoll’s posted about its commitment to a global standard in sustainable packaging — something that took a backseat for many companies during the stress of 2020. (Noooo judgement here.)
The New Plastics Economy Global Commitment sounds interesting. The company tags the organizing group, the Ellen MacArthur Foundation, and provides a link to read more, which is always a good idea.
Find them at “Driscoll’s” on LinkedIn.
You know how every month there are several of those food “holidays,” e.g. National Iced Tea Month.
Well, D’Arrigo New York has alerted us by posting this vivid, gorgeous close-up photo that June is National Papaya Month. And yeah, June is almost over (or it’s over already, depending on when you read this).
But hey, it’s not over until it’s over, baby.
Scroll through the gallery of this company’s account to see an overall aesthetic that’s clean, professional, beautiful, informative and helpful.
You can never stop learning about what we’re all buying and selling.
Also, providing a link in the account bio is a pro strategy to drive traffic to your website. It takes you to D’Arrigo's brand-new website too.
But back on Instagram: The post’s factoid really had us stop in our tracks: A papaya seed can grow into a 20-foot, fruit bearing tree in 18 months?! Whaaaat!?!?
Hmmm…
Find them at @darrigonewyork on Instagram.
Southeast Produce Council’s next Southern Innovations conference asks one of our favorite questions: What’s new?
That theme, while so simple, is also so powerful.
The post grabs us with a 25-second video full of colorful graphics and details. The post gives us a link to learn more.
We did. It’s Sept. 9-11 in Savannah, Ga.
And we bet anyone would leave the conference knowing more, like we did after leaving this Facebook page.
Find them at @seproducecouncil on Facebook.
TikTok
Sporting a dark cowboy hat in his profile pic, Marquis Pickett knows how to get attention on social media, and that’s just through cooking meals that look delicious and colorful from all the fresh produce he uses.
His shrimp ceviche post has 244,800 views and almost 16,000 likes. The recipe requires eight limes and eight lemons, two cucumbers, six roma tomatoes, half a red onion, two serrano chiles, and a bunch of cilantro.
“Now, you see all these seeds? Yeah, we don’t want that. Grab a spoon and we’re going to basically core the cucumber,” he says in this reel.
On YouTube, he describes himself as into fashion, thrifting, eating, how to's, vlogs and “other random misadventures of a 20-something guy clinging on to the days when life was much simpler and the only thing he had to worry about was what to wear and eat.”
Regardless of our age, we’d like to cling onto this guy’s TikTok vibe, along with his 232,100 followers. Marquis’ large audience agrees with his final thought on this post.
“I’m telling you, stop playing with me. This ceviche is bussin’,” he says.
Find him on TikTok at @lifewithmarq.
