Rä Foods VP Chris Williams remembered for ‘compassion and genuine care for others’

Christopher “Chris” Williams, a food industry executive and vice president of sales at Rä Foods, died March 20 after a battle with cancer. He was 44.

Williams began his food industry career in 2004 in sales and customer development with Tyson Foods. He went onto key roles in marketing, sales and business management at WhiteWave Foods, Danone, Fishpeople Seafood and Mikey’s LLC.

He joined Rä Foods in 2023 as vice president of sales, representing the Wild About Sprouts and Wild About Mixmi brands.

“Chris’ professional impact and insights were unique, lasting and remarkable,” Rä Foods CEO Barry Didato said in a company announcement. “He was integral to the expansion of our brands across the U.S. and touched every aspect of the business.”

Known for his unwavering dedication and exceptional work ethic, Williams left an indelible mark on his colleagues, Rä Foods said.

“Chris’ kindness, compassion and genuine care for others were at the core of who he was,” Jeff Sholl, owner of Rä Foods, said in the announcement. “His infectious smile, laugh, and optimistic outlook inspired everyone he met.”

“I was humbled by the courage and positivity Chris showed throughout his battle,” Sholl added. “His strength will stay with me forever.”

Rä Foods said that Williams, despite facing an aggressive cancer, maintained his characteristic determination and positivity. His large network of friends, family and business colleagues cherished his enthusiasm and warmth, the company said.

“He was a true people person who brought a can-do attitude to everything,” Annette Johnson, a co-worker at Rä Foods, said in the announcement. “The only thing he couldn’t overcome was cancer. The world was better with Chris in it, and I feel for anyone who didn’t have the privilege of knowing him.”

Williams earned a degree in animal and dairy science from Auburn University. He is survived by his husband, parents, siblings and pets.