Market intelligence firm Agronometrics says its new Degree of Certainty tool is designed to measure and visualize the degree of certainty in blueberry export and import data, giving users insight into the reliability of reported values in terms of price, volume and value for a wide array of commodities.
Degree of Certainty provides users with an understanding of the potential discrepancies between reported and actual values, according to a news release. By analyzing historical data and calculating average certainty rates, the tool empowers users to make better decisions based on more reliable information, the firm said.
Key features of the Degree of Certainty tool include:
- Degree of certainty estimation for prices, volumes and values — This tool forecasts values within a projected range to offer a depiction of market conditions.
- Standard deviation analysis — By measuring how dispersed the data is, the tool helps identify the consistency and reliability of the information. Low standard deviation indicates stable pricing, while high values highlight fluctuations that may affect decision-making.
- Real-time updates — Users can access live updates, with the tool continuously recalibrating as new data comes in.
- Application to export and import data — The Degree of Certainty tool can assess both export and import data, allowing businesses to tailor their strategies based on country-specific insights.
As part of the launch, Agronometrics said it will host a Sept. 24 webinar, “How Much Can You Trust Trade Data?” The event will provide an in-depth look at how the tool quantifies the accuracy of export data and offers practical insights for using the information to make better business decisions, the release said.


