Blueberries
To capitalize on retail berry market growth, the Chicago-based company is launching a modernized visual identity and transparent packaging designed to strengthen brand recognition and consumer trust at retail.
The retail collaboration leverages the immense popularity of the family-favorite brand to boost healthy fruit consumption among kids and offer store owners a distinctive merchandising tool.
A new collaboration between Hortifrut, Naturipe Farms and Mountain Blue Orchards combines proprietary genetics to transform the global berry supply chain.
Available in mid-August, the launch brings premium conventional blueberries to market while strengthening year-round availability for the jumbo category.
Go inside the Michigan trial plots where natural breeding transforms ordinary berries into longer-lasting superfruit packed with flavor.
Despite early-season weather hurdles, the berry industry is highly optimistic about the 2026 summer season due to stabilizing production, exceptional consumer demand and projected volume increases.
Grounded in a millennia-old legacy of Indigenous stewardship and unique regional pride, Maine’s native lowbush barrens face a turning point as local growers battle climate whiplash and infrastructure shortages to ensure this irreplaceable crop remains a thriving, working landscape.
Following a record-breaking $3.8 billion year in retail sales, the U.S. Highbush Blueberry Council is looking to a pivotal July USDA referendum to sustain its massive market momentum and combat rising industry pressures.
The company says that as blueberries continue to lead the category, jumbo varieties offer an opportunity for retailers to differentiate.
The company has expanded its seasonal supply through Sekoya blueberry varieties and its first commercial U.S. harvest of Sweet Karoline blackberries.
The New York-New Jersey-Connecticut tristate area may not be an organic powerhouse, but there is a concentration of organic farms in the area who are leveraging fertile soil and strong consumer demand to fuel success.
Flavio Collis explains how the partnership combines global sourcing and advanced technology to offer a year-round multi-berry program with exclusive premium varieties.
Bjorn’s insights from the Wall Street Journal’s Global Food Forum detail how the company leverages premium genetics, navigates labor and trade challenges and responds to the shifting consumer to drive the category.
The boutique berry company has introduced a vibrant identity and innovative approach to premium organic and conventional blueberries.
Berries bring several qualities to motivate shoppers to buy, but retailers can enhance purchase possibilities with these tips and techniques.
Companies readying supplies blueberries, blackberries and raspberries as shoppers continue to crave berries.
Sustainability has become a core expectation for production as companies prioritize innovations and efficiencies.
Severe drought and unseasonable spring heat in North Carolina are causing significant yield losses for specialty crops like brassicas and berries while simultaneously increasing pest pressures for regional organic growers.
The 2026 Viva Fresh Expo in San Antonio shattered attendance records, drawing nearly 2,900 industry professionals to a sold-out show floor. The event solidified its position as a premier produce hub, spotlighting major trends across the Tex-Mex corridor.
By leveraging these merchandising tools to highlight specific health benefits of apples, avocados, mangoes and blueberries, retailers can transform the produce aisle into a destination for both physical and psychological resilience.
With this agreement, the variety management company has introduced its portfolio of blueberry and boysenberry genetics into a new market.
The U.S. Highbush Blueberry Council’s director of global business development shares how the council will use a data-driven approach to guide allocations of $513,948 in federal funding to expand export opportunities in key markets around the world.
From “perfect storms” to record-breaking shifts, University of Florida experts break down the devastating impact on specialty crops and why resilience remains the only path forward.
Industry experts gathered in a recent Florida Blueberry Growers Association webinar to detail record losses and a looming disease crisis following a generational freeze.
A new clinical study suggests eating the equivalent of one cup of blueberries a day could help reduce symptoms of depression and anxiety, highlighting the growing link between diet and mental health.
Driven by breakthrough varietal innovations from leaders like Wish Farms and Naturipe, and supported by record-breaking retail data from the California Strawberry Commission, the berry category is entering 2026 as a $500 million growth engine for the produce department.
Economic losses to specialty crops last year were on a level that can put farming operations out of business, with the American Farm Bureau Federation estimating billions in losses to almonds, apples, lettuce, potatoes, strawberries and blueberries alone.