Blueberries

Companies readying supplies blueberries, blackberries and raspberries as shoppers continue to crave berries.
Sustainability has become a core expectation for production as companies prioritize innovations and efficiencies.
Severe drought and unseasonable spring heat in North Carolina are causing significant yield losses for specialty crops like brassicas and berries while simultaneously increasing pest pressures for regional organic growers.
The 2026 Viva Fresh Expo in San Antonio shattered attendance records, drawing nearly 2,900 industry professionals to a sold-out show floor. The event solidified its position as a premier produce hub, spotlighting major trends across the Tex-Mex corridor.
By leveraging these merchandising tools to highlight specific health benefits of apples, avocados, mangoes and blueberries, retailers can transform the produce aisle into a destination for both physical and psychological resilience.
With this agreement, the variety management company has introduced its portfolio of blueberry and boysenberry genetics into a new market.
The U.S. Highbush Blueberry Council’s director of global business development shares how the council will use a data-driven approach to guide allocations of $513,948 in federal funding to expand export opportunities in key markets around the world.
From “perfect storms” to record-breaking shifts, University of Florida experts break down the devastating impact on specialty crops and why resilience remains the only path forward.
Industry experts gathered in a recent Florida Blueberry Growers Association webinar to detail record losses and a looming disease crisis following a generational freeze.
A new clinical study suggests eating the equivalent of one cup of blueberries a day could help reduce symptoms of depression and anxiety, highlighting the growing link between diet and mental health.
Driven by breakthrough varietal innovations from leaders like Wish Farms and Naturipe, and supported by record-breaking retail data from the California Strawberry Commission, the berry category is entering 2026 as a $500 million growth engine for the produce department.
Economic losses to specialty crops last year were on a level that can put farming operations out of business, with the American Farm Bureau Federation estimating billions in losses to almonds, apples, lettuce, potatoes, strawberries and blueberries alone.
There is a lot of rate volatility in the spot market during this time of year as high-value fruit, local conditions and truck availability collide.
Anna Jesse, Manolo Reyes and Chad Hansen join the North American Blueberry Council’s board, with terms beginning Jan. 1, 2026.
While challenges exist for Chilean table grapes, supplies of blueberries and cherries are expected to be strong this winter.
The funding will support continued expansion of supply to meet growing demand and accelerate the company’s investment in technology and AI capabilities, says CEO Steve Magami.
Checking in with Georgia growers who are ending a growing season spent cleaning and rebuilding after the devastation.
Exhibitors at the International Fresh Produce Association’s Global Show discussed new products and new initiatives, as well as current season projections.
He has been with the company for 36 years via Naturipe Farms, and he succeeds Brad Moorer, effective Nov. 1.
The holiday-themed packaging for blueberries and blackberries will reach Kroger and select Wakefern stores by mid-October, the company says.
Live probiotic cultures in Belli Berries meet the growing consumer demand for functional foods, the Watsonville, Calif., grower says.
This marks the company’s first step into seasonal and themed packaging, designed to position blueberries as a fun, flavorful and healthier option during the traditionally candy-dominated holiday.
The company has introduced the on-the-go product to provide consumers with healthier snacking options.
While the original request was made about a decade ago, the North American High Bush Blueberry Council says this new market will create opportunities for U.S. berry growers.
The vice president of global marketing and communications at the U.S. Highbush Blueberry Council, shares how he aims to highlight blueberries’ true differentiators and merge health messaging with emotion to fuel consumers’ future blueberry purchases.
During the recent Aneberries trade fair, Hortifrut’s CEO shared the vertically integrated company’s vision for the category.
The U.S. Highbush Blueberry Council has launched “Blueberries Go Big,” a new marketing campaign that it says evokes an emotional connection to the fruit.
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