New Holland, Bluewhite collaborate on autonomous orchard and vineyard solutions

The companies say the partnership will bring autonomous technology to tractors for use in orchards, vineyards and other specialty crops.

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New Holland and Bluewhite will partner to deploy Bluewhite’s autonomous solutions for New Holland tractors used in orchards, vineyards, and other special crops.
(Photo courtesy of New Holland)

New Holland and Bluewhite say they have entered a multiphase partnership on the integration of Bluewhite’s autonomous solutions for New Holland tractors in North America.

The companies say the technology will be deployed in tractors used in orchards, vineyards and other specialty crops.

Bluewhite, an autonomous farming technology company, said its artificial intelligence-driven autonomous farm solution uses AI, sensor fusion, advanced vehicle integration and precision implements to help growers manage their fleets and data. The company works with more than 20 specialty crop growers and has deployed its autonomous solutions on more than 150,000 acres, according to a news release.

New Holland says adding the capabilities of Bluewhite in orchards and vineyards boosts its strategy of bringing autonomous solutions to market in the specialty crop market. New Holland said Bluewhite technology has been proven to reduce operational costs by up to 85% through inputs, labor and maintenance cost savings.

“With this tech, we’re not only helping address the financial aspect of an operation by freeing up an operator to tackle other tasks; we’re alleviating some of the biggest pain points growers contend with every day that slow them down during the most critical times in the growing season,” Paul Welbig, precision product marketing director for New Holland Agriculture North America, said in the release. “When a grower is hard-pressed to secure labor or schedules don’t align, a difference in hours or a day can significantly set an operation back financially and agronomically. This technology brings relief to those situations.”

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