IPR Fresh announced the addition of industry veteran Mark Munger to its marketing and business development strategy team on Jan. 6. Munger was appointed to the role of vice president of marketing and business development.
Munger brings nearly 40 years of experience in the fresh produce sector, making him a valuable addition to the IPR Fresh leadership team. Most recently, he served as senior director of marketing at Ocean Mist Farms, where he played a key role in executing a significant brand refresh and launching an innovative new product line.
His extensive career also includes senior roles at industry-leading organizations, including 4Earth Farms, Andrew Williamson Fresh Produce, Driscoll’s and the Produce Marketing Association.
“Mark will play a pivotal role in advancing IPR Fresh’s growth and leading our industry-focused marketing initiatives,” says Jose Luis Obregon, president of IPR Fresh. “We are pleased to welcome a leader of Mark’s caliber and experience to our team.”
