On Dec. 17, Tom Hayes, president and CEO of Ocean Spray Cranberries Inc., announced his retirement, which will be effective March 2, 2026.
“Tom joined Ocean Spray during a global pandemic, and from Day 1 brought veteran leadership and experience, a clear commitment to excellence and a new strategic direction that has us well-positioned for the next chapter at our company,” notes Peter Dhillon, chairman of the board. “More than just business performance, his legacy is the team he shaped — leaders and employees united in their commitment to the farmer-owners that make up this historic brand and cooperative.”
“Whether crafting new strategic direction, structuring for success, implementing new systems and business processes or even riding a skateboard to viral success, nothing has been more fulfilling during my time at Ocean Spray than building relationships with our outstanding team,” Hayes says. “The decision to retire is never easy, but I step down knowing this cooperative and brand are stronger than ever. It has been my honor and pleasure to have led this talented team and served the family farmers who remain the heart of Ocean Spray.”
Prior to joining Ocean Spray Hayes was already a recognized innovator and executive in the food industry for more than 30 years, leading some of the world’s most well-known brands, including Tyson Foods, Hillshire Brands, Sara Lee, Conagra and Kraft Foods. He currently sits on the boards of Maple Leaf Foods and Basic American Foods.
The cooperative has begun a comprehensive search for its next leader, Ocean Spray says. Hayes will remain in an advisory capacity to the Ocean Spray board of directors until a successor is named.
