Herndon Farms is partnering with Glory Foods this Vidalia onion season as Glory Foods Vidalia onions ship soon to stores across the country.
The companies say this partnership brings together three trusted Southern icons to deliver a fresh opportunity for produce departments. Glory Foods has partnered with Herndon Farms to introduce this new line of Glory Vidalias, combining decades of consumer trust in these two companies with one of America’s most sought-after seasonal produce items.
“Vidalia sweet onions are one of the most recognized and anticipated seasonal produce items in the country,” says John Williams, sales director for Herndon Farms. “Partnering with Glory Foods allows us to combine the strength of two nationally recognized brands in Glory Foods and Vidalia onions with the expertise and quality our farm has delivered for decades.”
Starting five years ago, the companies say their partnership has been a powerhouse, creating the most recognized brand of packaged leafy greens in the nation.
The new produce line will feature high-visibility, eye-catching packaging designed to stand out in the produce department while leveraging Glory Foods’ established brand. Herndon Farms is excited to “work with a brand that consumers immediately recognize and trust,” Williams says.
The launch is designed to help energize the produce department, drive faster shopper decisions and increase category performance with a product that consistently delivers flavor and quality, according to the companies. Glory Vidalia onions will be available in multiple retail packs, including 2-pound, 3-pound, 4-pound and 5-pound bags as well as 40-pound boxes to support a variety of merchandising needs.
