Immokalee, Fla.-based Lipman Family Farms will highlight its exclusive Crimson tomato and other fresh produce at Southeast Produce Council’s Southern Exposure tradeshow and conference. The Orlando, Fla.-based event is set to run through March 5.
A Lipman field-grown variety, the Crimson offers a longer shelf-life, predictable ripening behavior and uniform presentation for year-round freshness and consistency, according to a news release. The variety, in peak supply from Florida in early March, has been bred for its signature deep red color, intense flavor and high lycopene content with antioxidant properties, the release said.
“As the flexitarian lifestyle trend continues to grow in popularity, consumers are gravitating towards a variety of fresh produce that they can depend on consistently and are available to them throughout the year,” Morgan Stuckert, marketing manager, said in the release. “We strive to custom-grow the best variety of produce for our customers, which is why it’s important that we lean heavily into quality research and development for our varieties.”
Lipman is exhibiting its Crimson tomato and other offerings on March 5 of the Southern Exposure tradeshow.
