Salinas, Calif.-based Naturipe Farms says it will quadruple its supply for its third season of greenhouse strawberries during the 2024-25 season thanks to expanded acreage and advanced growing techniques.
The berries, grown in Tepatitlán, Jalisco, in Mexico, use sustainable practices such as 100% solar energy, according to a news release. Naturipe said the Mexican facility also features an advanced temperature control system, a closed-circle recycled water system and more.
“We are always exploring new ways to improve both product quality and environmental stewardship,” said Jerry Moran, vice president of sales at Naturipe Farms. “The expansion of our greenhouse program is a direct result of our commitment to providing a high-quality product while also leading the way in sustainable growing practices. This investment will not only benefit retailers and customers but will help us continue to flourish in the berry industry.”
The company said the greenhouse-grown strawberries provide supplies during a time of limited supply from October to March.
