North Carolina-based marketer L&M expands to meet customers’ needs

L&M has added to its acreage to accommodate growing customers’ needs and has expanded its portfolio in the past five years to include broccoli and melons.

nc zucchini field
nc zucchini field
(nc zucchini field)

L&M has expanded its acreage in North Carolina to accommodate growing customers’ needs, says Crystal Wells, grower support coordinator for the Raleigh, N.C.-based marketer.

For example, the company has expanded its portfolio in the past five years to include broccoli and melons, she said.

The marketer sources produce from the North Carolina coast to the mountains in the western part of the state, working with grower partners who have had relationships with L&M that span decades, Wells said.

Onions, cabbage, potatoes, watermelons, bell peppers, squash, sweet potatoes and cucumbers are just a few of the company’s important commodities from North Carolina.

In mid-May, L&M was harvesting broccoli, cabbage, and onions in eastern North Carolina. By late May, L&M will be full swing with squash, cabbage and cucumbers in the state, Wells said.

In June and July, L&M will be harvesting North Carolina bell peppers, watermelons, and colored potatoes along with other mixed vegetable items, Wells said.

Labor and rising input costs continue to be huge factors for growers, Well said, and that means automation and labor-reducing practices are trends that will have to be increasingly implemented for produce growers remain profitable and farming for generations to come, she said.

Food safety leader recognized

Charlie Meadows, L&M’s food safety manager, was selected as a participant in the 2023 International Fresh Produce Association’s Produce Safety Immersion Program. Meadows joined L&M in November 2022, Wells said.

“In his short time with us, he has travelled extensively to our farms, warehouses and packing facilities as well as meeting with our growers,” she said. “He is on track to make great contributions to strengthen our food safety program.”

The Packer logo (567x120)
Related Stories
Despite a cooler-than-average start, North Carolina sweetpotato growers are leveraging strategic irrigation and recent rainfall to meet a nearly 20% surge in retail demand, fueled by health-conscious consumers and the rising popularity of specialty varieties.
Severe drought and unseasonable spring heat in North Carolina are causing significant yield losses for specialty crops like brassicas and berries while simultaneously increasing pest pressures for regional organic growers.
Growers expect production to bounce back after weather challenges last year.
Read Next
From regenerative soil practices and AI-driven packing sheds to nationwide roasting roadshows, top growers and distributors reveal the logistical and marketing machinery driving the expanding coastal demand for New Mexico’s signature summer crops.
Get Daily News
GET MARKET ALERTS
Get News & Markets App