Aloha peppers add color to seasonal displays

Sunset is packing its first winter crop of bright red-and-yellow striped Ahola peppers.

4BB38FB4-C9E7-478B-AD6EED05593AD01D.png
4BB38FB4-C9E7-478B-AD6EED05593AD01D.png
(Courtesy Sunset)

Sunset is packing its first winter crop of bright red-and-yellow striped Ahola peppers.

“We’re all about celebrating fresh flavor year-round, and Aloha’s bold color adds the perfect flair to seasonal displays,” Paul Mastronardi, president and CEO of Mastronardi Produce, which ships greenhouse produce under the Sunset brand, said in a news release. “Let the Freshtivities begin!”

The Sunset Aloha peppers received the Best New Vegetable Produce award at the United Fresh Produce Association’s Innovations Awards at the FreshMKT expo in June in Chicago.

The peppers are available in 12x2-count and 11-pound bulk cases, according to the release.

The Packer logo (567x120)
Related Stories
Columnist Armand Lobato says he’s been known to test the knowledge of produce managers and clerks when the opportunity arises, and the answers are often quite revealing.
New data show the cyclospora outbreak is driving a widespread pullback across the fresh produce aisle — even for non-recalled categories — triggering the sharpest single-month retail lettuce price drop in BLS history.
By leveraging complete vertical integration from field-level technical innovation to store shelf, the company aims to transform dates from commodity to iconic health and wellness brand.
Read Next
The Transfarmation Project has unveiled its second demonstration hub in Iowa, where the Faaborg family transformed a 30-year hog farming operation into a thriving specialty mushroom business.
Get Daily News
GET MARKET ALERTS
Get News & Markets App