Chiquita launches artist sticker series
Chiquita has a new collection of limited-edition stickers that feature familiar works of art — reimagined.
The stickers will accompany Chiquita bananas throughout December and into mid-January, according to a news release. The artist theme will be continued on Chiquita’s website, where consumers can learn about the original artists and take a personality quiz to match themselves to a sticker. Recipes are another part of the themed content.
“Chiquita is excited to launch its final limited-edition sticker series of the year, which closes out 2020 with a creative twist by transforming our classic blue sticker to feature bright and colorful reimagined artwork,” Jamie Postell, Chiquita’s director of sales for North America, said in the release. “These imaginative stickers are the perfect addition to our delicious bananas and support Chiquita’s mission of highlighting the fun side of healthy living and snacking while inspiring innovation and creativity.”
Artists whose reimagined works will be featured on the stickers include Leonardo da Vinci, Andy Warhol, Frida Kahlo, Pablo Picasso and Edgar Degas, among others.
Italian designer Mariangela Rinaldi will be creating the stickers inspired by the famous works of art.
