DMA Solutions releases social media, produce marketer calendars

DMA Solutions Inc., Dallas, has released its fifth annual Social Media and Produce Marketer’s Calendars.

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(Courtesy DMA Solutions Inc.)

DMA Solutions Inc., Dallas, has released its fifth annual Social Media and Produce Marketer’s Calendars.

The calendars are free to download.

The Produce Marketer Calendar offers:

  • Comprehensive lists of tradeshows and other industry events;
  • Promotion opportunities for important events, including national and regional holidays;
  • Tips from DMA Solutions that address the needs of produce marketers; and
  • Monthly promotional suggestions.

A new category highlights training and learning opportunities for leadership and career development, according to a news release.

“When you look at the big picture, there is an overwhelming amount of important dates, events and opportunities that can make all the difference in a marketer’s success on behalf of a brand,” said Megan Zweig, Vice President of DMA Solutions, Inc. “That’s why we take the time to vet the most important information and present it in one digestible calendar - to make it easy for fresh produce marketers to advance their approach to marketing in the coming year and their knowledge.”

The Social Media Calendar includes:

  • Industry-related food holidays to create engaging content;
  • Social media tips and information from DMA’s team of social media marketers; and
  • Hashtags on current trends.

“When you look at the big picture, there is an overwhelming amount of important dates, events and opportunities that can make all the difference in a marketer’s success on behalf of a brand,” Megan Zweig, DMA vice president, said in the release. “That’s why we take the time to vet the most important information and present it in one digestible calendar — to make it easy for fresh produce marketers to advance their approach to marketing in the coming year and their knowledge.”

“Our Social Media Calendar is a must-have tool for anyone working in the social media space, especially those who focus on content creation,” Kendra Knieriem, social media manager, said in the release. “Social platforms are overflowing with brands trying to reach consumers, making it critical for social media professionals to know which topics will be relevant and when their content will have the most impact.”

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