Family-owned grower and shipper of organic and conventional citrus and produce Fruit World has released new packaging to mark the start of the California citrus season.
The company said the packaging offers Fruit World partners an eye-catching packaging lineup and QR codes to educate buyers on Fruit World’s growing practices. Pack styles include mandarins, oranges, grapefruit, specialty citrus and lemons.
“Our new packaging reflects our dedication to bringing a sense of fun and energy to every Fruit World experience,” Bianca Kaprielian, founder and CEO of Fruit World, said in a news release. “We want our customers to feel the excitement of discovering something exceptional with every bag they open.”
Related: Fruit World ushers in California citrus season — and a sustainability milestone
Fruit World said while the season started later than usual and with limited volume, it still increased its organic production.
“At Fruit World, we believe in offering more than just fruit. We provide an experience – a journey into a world where flavor is key, family farms are at the front and center, and each bite tells a story of authenticity and care,” the company said in the release.
