Millennials Eat — Cucumbers!

Amelia Freidline and Ashley Nickle talk cucumbers and the likelihood-of-purchase age gap for them.

Amelia Freidline and Ashley Nickle talk cucumbers and the likelihood-of-purchase age gap for them.
Amelia Freidline and Ashley Nickle talk cucumbers and the likelihood-of-purchase age gap for them.
(The Packer)

Designer and copy editor Amelia Freidline and staff writer Ashley Nickle discuss cucumbers and why older shoppers report they buy the vegetable more than their millennial counterparts.

Only 38% of millennials reported purchasing cucumbers in the last 12 months, compared with 63% of people 50-59, according to The Packer’s Fresh Trends consumer research. Amelia and Ashley discuss why that could be and usage ideas for millennials looking for fast, easy ways to use cukes.

Other conversations along these lines have focused on potatoes, bell peppers and tomatoes. For more on the concept of the produce age gap, check out this column by editor Greg Johnson.

Upcoming Event

Jan. 28–30, 2027  •  Miami Beach, FL

East Coast Produce Expo 2027

Three days of BizMatch+ meetings, trade show and networking at an iconic new location. Plan your trip:

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Sessions, speakers and the first look at the Fresh Trends Consumer Report.

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Fontainebleau Miami Beach. Discounted $409 room rate through Jan. 5.

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