Upside, a digital marketplace dedicated to empowering individuals and businesses financially, has unveiled the new Upside Dashboard. Developed based on extensive feedback from grocery, fuel and restaurant retailers, the product sets new standards for measurement and transparency from third-party platforms, providing retailers with greater access and detailed insights into top-to-bottom performance metrics, according to a news release.
“In an era of heightened competition, evolving consumer behavior and rising costs, retailers not only deserve but need to understand the tangible impact third-party solutions are having on their bottom line. It’s the only way for brick-and-mortar commerce to thrive,” Wayne Lin, co-founder and chief product officer for Upside, said in the release.
Upside says it provides retailers with complete visibility into the expected and incremental, net-new activity across all locations and across all customer segments without imposing charges for extended reach and can exactly isolate the program’s impact within the dashboard.
“The Upside Dashboard really helps me keep a pulse on what Upside is doing for our business and what incremental sales the program is driving — week in and week out. Our business moves very quickly, and we need to respond very quickly,” Sean Weiss, vice president of marketing for Price Chopper and Market 32, said in the release.
Since its founding in 2016, Upside has generated $1.3 billion in profit for its retailer partners, returned $575 million in cash to its users and allocated 1% of its revenue to support sustainability initiatives, according to the release. Upside says it gives 30 million consumers access to its offers via its app and partner apps at over 100 thousand grocery stores, restaurants, gas stations, convenience stores and home improvement stores nationwide.
