Avocados From Mexico renews Brighter Bites partnership

Avocados From Mexico has renewed its partnership with Brighter Bites, extending the program that brings avocados and nutrition programs to families in cities served by Brighter Bites.

C69D212F-0ED9-4D98-9FEA3512D482B33C.png
C69D212F-0ED9-4D98-9FEA3512D482B33C.png
(File photo)

Avocados From Mexico has renewed its partnership with Brighter Bites, extending the program that brings avocados and nutrition programs to families in cities served by Brighter Bites.

The avocado promotion group is sponsoring deliveries of the fruit and nutrition information in February, to schools in the Brighter Bites program: Houston, Dallas, Austin, Texas., New York City, metropolitan Washington, D.C., and southwest Florida.

“We understand the challenges many families face to get proper nutrition, which is why our AFM employees are grateful for the chance to actively participate in making a difference, especially in our local community,” Alvaro Luque, president and CEO of Avocados From Mexico, Irving, Texas.

Brighter Bites provides fresh fruits and vegetables to underserved communities, teaches them how to use the produce, and tracks changes to their diets.

“Together, we’re able to deliver this delicious, nutrient-dense superfood into the hands of the thousands of families we serve in the U.S.,” Rich Dachman, Brighter Bites CEO, said in the release, referring to avocados.

The avocado and nutrition information donations support more than 18,000 families.

“Education is a key pillar for us so we’re excited about the development of our co-branded nutrition education materials for families, offering tips on ripening and healthy recipes the whole family can enjoy along with the donated avocados,” Stephanie Bazan, vice president of trade and promotion for Avocados From Mexico, said in the release.

Related stories:

Cigna Foundation donates $100K to Brighter Bites

Vic Smith, others join Brighter Bites board

Brighter Bites receives Seeds of Hope award

The Packer logo (567x120)
Related Stories
The new consumer-facing answer engine addresses fruit selection and prep safety to reduce food waste and support category growth.
Following systemic security breaches and compromised traceability in Mexico’s avocado export system, the California Avocado Commission is calling on USDA to conduct comprehensive audits and institute a seasonal tariff-rate quota to restore market integrity and protect domestic growers.
U.S. inspection halt may have followed violence after alleged cartel leader’s arrest, official says, while inspections were also paused in 2022 and 2024 after security incidents.
Read Next
By leveraging complete vertical integration from field-level technical innovation to store shelf, the company aims to transform dates from commodity to iconic health and wellness brand.
Get Daily News
GET MARKET ALERTS
Get News & Markets App