EFI develops vaccine FAQ for farmworkers

The Equitable Food Initiative has a web page with resources that growers/shippers can use to educate farm workers on the coronavirus vaccine.

EFI
EFI

The Equitable Food Initiative has a web page with resources that growers/shippers can use to educate farm workers on the coronavirus vaccine.

The information, available in Spanish and English, is presented in three formats for easy sharing (cards that can be distributed directly to workers, posters for common areas and a shareable social media graphic that easily appears on smartphones), according to the company.

The resources were developed by EFI trained Leadership Teams at certified farms, according to the company, and were designed to answer the most pressing questions around COVID-19 and the vaccine.

The Packer logo (567x120)
Related Stories
Coborn’s, Cash Wise and Marketplace Foods completed their annual Produce for Kids campaign to donate $6,000 to local Boys & Girls Clubs, pushing the multiyear total to $25,000.
The funding addresses critical local needs as new data reveals nearly 1 in 5 children in Collier County lives in a food-insecure household.
From funding global clean water initiatives to establishing early taste preferences in toddlers, produce marketers are leveraging authentic purpose and long-term habits to build lasting brand connections.
Read Next
Discover how retailers can reverse declining produce sales among high-value Hispanic shoppers by tuning into The Packer’s new on-demand webinar, “Billions in the Basket,” featuring actionable, year-round engagement strategies from industry experts.
Get Daily News
GET MARKET ALERTS
Get News & Markets App